Take Your Key Customers To A New Level

Raising Your Performance

Developing and growing customers has perhaps never been more challenging.

Focus on the right opportunities, customer relationships, value propositions and aligned teams are just some ingredients for success.

If your organisation seeks to ‘up’ its customer development Brightbridge is well placed to help. We provide advanced selling and key account management expertise.  Offering insights and tool-kits to enhance your know-how, our support is customised to your needs.

We offer unique credibility gained from:

+working in demanding sales and key account leadership roles in top organisations and delivering outstanding results

+Gathering expertise through extensive study and connections with the best

+10 years delivering successful training and consulting to top companies across the world

Consulting activities with clients include:

+ helping senior leaders progress ‘customer focus’ across their organisations

+ building opportunities, key account plans, and customer-led innovations

+ Helping managers understand themselves, their colleagues and their customers

We build better results for our clients through training modules, workshops and  integrated, blended learning programmes.

Areas covered include:

  1. Structured persuasive selling – consultative, solution and value-based approaches
  2. Business and customer understanding – strategy, customer experience, processes
  3. Presenting value propositions – presenting, influence and buy-in
  4. Effective negotiation –  assertive approaches to drive better outcomes
  5. Leadership –  Visioning, teamwork, decision making, coaching others, creativity

 

Our acclaimed TEVAL® framework guides the ‘joined-up’ approach to customer development, linking strategy and execution, aligning internal and external initiatives.

We have helped many organisations raise sales and profits by 10-30%; in some cases results have been considerably higher.

 

Now, how can we help you reach a new level?

Brightbridge brings real expertise in Key Account Management and Value Selling. They have partnered effectively with my team to initiate and drive better customer strategies and stronger implementation. They develop programs that raise customer focus and business performance.

Lorraine Wiseman, President and General Manager Spirax Sarco USA

Our Services

Brightbridge Consulting advises, trains, coaches and supports businesses to improve their market shares, profit margins and future opportunities. 

We can help you develop high worth customers, craft winning competitive strategies, and create powerful value propositions to attract more business.

Our experience of working with top organisations, universities and thought leaders, allows us to bring the customer development expertise to support your leaders and key account teams.

To find out how our strategic consulting, key account management and value selling support can take your performance to the next level please click on the tabs below.

  • Developing Your Skills

    Developing Skills with Tools and Processes

  • Strategies for Growth

    Creating Productive Strategies, Plans and Actions

  • Value and Margin Development

    Create Value, Compelling Propositions, Capture Profits

Why Choose Brightbridge?

  1. We bring experience of delivering successful key account programmes ourselves as leaders within top businesses. We find organisations seeking ‘external’ support appreciate our real-world experience. The mix of  our in-house and consulting experience makes a tangible difference.
  2. We don’t bring armies of consultants or trainers into your business, just one or two experts to work alongside your team, advising, supporting and building know-how. It’s your program and budget. Short  or ongoing support, we can help.
  3. We bring a well-developed tool-kit from which we’ll tailor the approach to meet your needs. This reduces your investment, time-frame and increases progress.
  4. We can engage senior leadership teams, develop sales, marketing and commercial leaders, train key account and cross functional managers. We’ll  help you align.
  5. We’re credible. We’ve worked in many countries and sectors for many years gaining consistent and impressive feedback.
  6. Key account management requires a holistic business approach – a system for success. We bring joined-up approaches that starts with our TEVAL®framework.
  7. We are professional, as you would expect. We also bring a sense a humour and a desire to engage and motivate. We enjoy working with our clients; they enjoy working with us.

What Our Clients Say

We collaborate with organisations – large and small – to design and implement customer focused activities.

We have delivered in sectors including engineering, manufacturing, health, food, and professional business services. We’ve helped industry leaders such as PepsiCo, De Beers, Warwick Business School and B.Braun.

Our clients provide us with very strong feedback. we are viewed and knowledgeable, results focused and practical.  Most – very nearly all – engage with us more than once.