We helped Wavin, the civil engineering group, develop the sales and behaviours for effective ‘Value Selling’. Wavin is a market leading company that provides effective solutions for the essential needs of daily life; including: distribution of drinking water, sustainable management of wastewater and effective heating and cooling. With sales and manufacturing operations in 26 European countries, revenue exceeds £1bn. Customers include: building and civil wholesalers, plumbing merchants, housing developers, large installers and utility companies.
10 out of 10, very productive and highly practical.
Course Attendees, Wavin
Wavin positions itself as delivering market superior products and specification services that are bespoke to meet particular customer needs. To secure such solutions, customers can be required to pay premium prices. Such customers need to be totally convinced that such investment is in their best interests. Creating better solutions requires insight, creativity and excellent communication skills. Wavin required an upgrade of such skills and behaviours for its sales team.